Blast E-mail


Bulk, or "blast", e-mails helped ESG stay in touch with customers and inform them of upcoming events. I exported the contact list from a Microsoft Access database and filtered it by state depending on whether the e-mail advertised a local show or an online sale. Most of the blast e-mails used a newsletter format, but the gallery needed something special for a holiday sale, so I designed this layout featuring beloved children's illustrator Mercer Mayer.

 

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All Images Copyright © 2007 by Mercer Mayer.
All rights reserved.